Yoga, Ayurveda: is The Key To Wholesome Wellness
The 61 percent of the deaths in India in the age group of 30 to 70 are due to the non-communicable diseases such as heart disorders, diabetes, and cancer. According to a World Health Organisation report published in the year September 2017.
Most of these are preventable deaths since they are associating with the lifestyle choices making through the individuals from early on in their lives. The stresses of the modern reproductions start pestering the lives of the young Indians at every stage of life from getting an education, to getting a job, buying a house or travelling through the traffic.
Most of the young lives in India are spending in cutting through the rush and competition. In this rush, health and wellbeing of the individual are often getting neglecting, leading to sickness and loss of productivity of the individual which is in turn leading to loss of productivity of the economy.
“In a country where half of the population is below 25 years of the age, focus on improving the lifestyle choices of the youth is go a long way in reducing the overall burdening of non-communicable disease. Wellness industry thus plays a crucial role in bringing about this change through providing options to lead a healthy lifestyle.
A neighborhood gym or a yoga class or sports club is providing the much needed for physical and mental stimulation to the body in an otherwise sedentary lifestyle. However, one type of the activity may not give the complete wellness solution.
For example, the yoga is great for increasing muscle flexibility, toning and mindfulness, but weak as a cardio exercise, where the sports and gyms have the upper hand. Integrating gym based cardio-exercise and yoga is an ideal option to maintain the well-being of the individuals.
Yoga, which has to evolve as a professional service over the last two decades, which has now exempted from the service tax. India is also managing to get the United Nations declare on June 21 as an International Yoga Day in the year 2015.
The current market for the AYUSH products is estimating to Rs. 500 crores, while the exports amounted to Rs. 200 crores, according to the Union Minister Suresh Prabhu. The Commerce and Industry Minister also says that the sector will provide jobs to the 1 million people directly and 25 million people indirectly in the year of 2020. It is a considerable contribution regarding an employment provision.
The benefits which are deriving from the expansion of yoga and Ayurveda are multi-faceted; it is not only creating a healthy population but also growing an industry that provides for this population. And these benefits are arising out of yoga and Ayurveda that will ensure their sustainable growth as a sector, irrespective of the government which stays at the helm of the affairs.